clinic and med spa branding: updated for 2023

How it works

My goal is to make sure that your brand looks its absolute best. Whether we’re photographing your products, team, or just you; your business is going to be represented beautifully.

Tell your story
We’ll chat about what your needs are, create a shot list, and I’ll build out a plan for how we can best showcase your business. I’ll style and light your space to create a beautiful background for images, allowing you and your team to simply show up as your best selves.
Make you look amazing
We’ll capture a variety of gorgeous photos of you as the owner that you can use across all of your channels as well as for things like podcast interviews and magazine features. We can also take a group photo, and headshots of all of your team members.
Create all the visual content you need
Finally, we’ll create a set of images that fit your content pillars so that you have all of content for your social media feeds, website, ads, and brochures. If you own a product-based business this looks like photographing your products alone or with models; if you own a service-based business this can be creating a variety of images of your services being offered in your space. We can also include professionally-shot reels and short videos that fit your brand!
Start seeing results, fast
You can start implementing everything instantly and watch your followers and sales numbers grow!

Alex was so amazing and fun. She made us feel so comfortable even when we were in the spotlight. Her creative ideas were welcomed and she did such a great job at making us look so good! She is so sweet and funny and we will definitely have her back again! Thank you Alex!!

Kim McGrath

Polished Studio

My goal is to make sure that your brand looks its absolute best. Whether we’re photographing your products, team, or just you; your business is going to be represented beautifully.

I’ve been a photographer for 14 years, and in that time I’ve photographed over 500 weddings, as well as partnered with brands like LuluLemon, Walmart, and Macleans. I spend most of my time exploring this island by foot and in my truck camper, scouting out the most beautiful unknown locations. I live on ‘jellybean row’ with my partner, Ren, and our giant yorkie, Samson.

Alex is by far one of the best photographers in Canada. Having hired her multiple times over the years for professional headshots and my family using her for multiple family events, she is a true professional that brings out the best in her clients. She creates a comfortable atmosphere with open communication that allows capture of your best self. She will go above and beyond and cannot recommend her enough.

Ashley Noseworthy

Edgewise Environmental

schedule a free strategy call

Alex is an amazing photographer and we are so delighted with the work she did for us. I have had some hard times with feeling insecure in photo sessions in the past, and Alex did an excellent job of making it feel easy and joyful! I cannot recommend her enough and am already looking forward to our next shoot!

Kelsey Puddister

Jacob Puddister Memorial Foundation

Frequently asked questions

How much time do we need for our photo shoot?

Most businesses require one day of shooting to create all the content they need. We shoot in a way that the clinic does not need to close; but some do choose to close for 1-2 hours.

Ideal timeline:
9am-10am: set-up + consult
10am-11am: owner personal branding images
11am-1pm: team headshots (8-10 people)
1pm-2pm: lunch
2pm-4pm: custom stock: ie hygienist and dentist working with various patients, x-ray room, cleaning, education, etc
4pm-5pm: flex time and tear down

When will we see our photos? How many photos will we get?

You will see all of your images within 2 weeks of your shoot.I love to present a beautifully curated collection of edited images with no filler or outtakes. On average, I deliver approximately 30 images per hour of shooting.

I am super awkward and hate having my photo taken. Can you make me look and feel more comfortable (or just photoshop me in)?

Making sure that people both look AND feel comfortable is my zone of genius. I have photographed thousands of people over the past twelve years, and the overwhelming response I get afterwards is always how easy and relaxed the experience was. If you are a regular person who has never modeled before or who hates getting their photo taken, I would love to make sure that you get images that you truly love. The shoot is only finished when we’re both thrilled with the result.

We don’t really ~do~ social media. Does it make sense to do a full day of photos?

If you don’t have an online strategy at all, no worries: the fact that you’re even looking is the next right step.

Having a set of images that you can use across all platforms is a necessity in today’s digital world. Whether you update your social media regularly or you advertise in a more traditional way, professional photos make you stand out from the crowd.

If you’d like for your business to have a stronger web presence, I also offer in-person training on various photo and digital marketing topics. I can come in and teach your staff how to take professional-looking behind the scenes images and videos to share day-to-day, help you create an online strategy, work with you on caption and copywriting, and much more. I have a degree in marketing and have worked as a social media strategist as well as in photography, and can help with all of the ins and outs of building out an online presence.