Here’s how it works:
Before your VIP day begins, we’ll do a 1:1 virtual session during which I’ll gather all the information I need to make your time with me a success. I’ll use this information to create a high-level audit of your business, highlighting notable areas that you can improve on to connect more deeply with your target audience.
This portion of your VIP day is part done-for-you service and part teaching you the knowledge to create your own marketing funnels; you’ll walk away with a tangible, completed project, and with the knowledge of how to continue to do it yourself in the future.
We’ll spend the first 2/3rds of our VIP day together getting super clear on how you can better serve your clients. This can look like doing any two of the following:
– Automate various parts of your business to save you time and energy in your day-to-day
– Build a marketing funnel to drive qualified leads to your business
– Create a free lead magnet, landing page, mailing list and Facebook ad
– Tweak your pricing, offers + packages using psychology-based methods
– Completely revamp your online presence to show up powerfully online
– Create + schedule three months’ of social media captions
The last 1/3rd of your VIP day is spent being pampered in my private photo studio and using your newfound confidence to shine! You’ll spend the afternoon in front of the camera, creating content for your website, social media, and all other avenues where you market your business.
By doing the photo shoot last, we use the information we gathered from your audit + deep work to ensure that the photos speak to your target audience and every photo works hard to advertise the services you most want to sell. We’ll make sure that the photos aren’t just beautiful, but purposeful in generating new clients for your business.
You can add hair, makeup, and other options to your photo shoot as well – just ask!
why Alex?
I’m Alex Stead; I hold a Bachelors of Business Administration with a focus in online marketing, aaaand I am an award-winning photographer and content creator who has worked with Walmart, Lululemon, Kent, Macleans, and tons of small local businesses here in Newfoundland and Labrador.
My goal with offering VIP days is to provide fast, tangible results to small businesses who don’t have the budget or scope for in-house marketing team. Instead of spending tens of thousands on a huge marketing team, I work 1:1 with business owners to grow their brands sustainably, one step at a time, allowing my clients to take their results AND a newfound knowledge of how to better market themselves in the future.
This service is ideal for coaches, consultants, makers, service providers, clinic owners, and artists in St. John’s.
I have a whole new outlook on my business, and I’m ready to keep it going to build it and grow it the way I know it can! I am armed with a brand new website, countless social media prompts, and so many lead generating funnels ready to go. More than that, I now have a direction and game plan of how this business will grow.
Harleen Dorka
Frequently Asked Questions
Q: I am super awkward and hate having my photo taken. Can you make me look and feel more comfortable (or just photoshop me in)?
A: Making sure that people both look AND feel comfortable is my zone of genius. I have photographed thousands of people over the past twelve years, and the overwhelming response I get afterwards is always how easy and relaxed the experience was. If you are a regular person who has never modeled before or who hates getting their photo taken, I would love to make sure that you get images that you truly love. The shoot is only finished when we’re both thrilled with the result.
Q: Is your studio accessible?
A: My studio is on the second floor and accessible only by stairs. If you would like to book a shoot at an accessible location, please feel free to reach out at and I am happy to coordinate an alternate location or otherwise do my absolute best to accommodate your accessibility needs.
Q: What does this all cost?
A: A full VIP service including a high-level audit, two deep work options of your choice, and a full branding shoot is $2400+tax. Multiple days are available at a discounted rate if you’d like more than two deep work options. I aim to make this service as accessible as possible and I recommend all my clients apply for funding through the federal and provincial government. Most of my clients access my services through grants, and I’m happy to help in the application process.
Q: I’d like to book something, but I’m not sure which option is right for me. Can we chat first?
A: Sure can! You can book a get to know you call at this link, email me directly at alex@alexstead.ca, or fill out the form at the bottom of this page.
“Alex is truly the best! For my business headshots, I wanted something fun and relaxed as opposed to stiff and corporate. Alex exceeded my expectations; I feel like myself in the photos, but they still have a professional feel. If you’re looking for authentic images with the highest quality, Alex is your girl.”
Victoria Snelgrove
graphic designer + photographerAlex is by far one of the best photographers in Canada. Having hired her multiple times over the years, she is a true professional that brings out the best in her clients. She creates a comfortable atmosphere with open communication that allows capture of your best self. She will go above and beyond and cannot recommend her enough.